Real Estate Photographer Pro Information

The Complete Blueprint to Starting & Scaling Your Real Estate Photography Business

“BUSINESS IN A BOX”

One of the things I love most about starting or growing a real estate photography business is that, when you use my system, it’s what I call a “business in a box.”

What do I mean by that?

Well, the most difficult aspect of starting a business is starting from scratch, and having to figure out everything on your own. That’s why most small businesses fail.

They simply aren’t prepared for the challenges, and they make too many mistakes because they aren’t following a proven system.

This is also what makes a franchise business — like McDonalds — so incredibly valuable. When someone buys into a franchise (e.g. opens up a McDonald’s store), they’re paying a premium because there’s a proven system that virtually guarantees their success.

They don’t have to be the next Bill Gates or Warren Buffett to make it work — they just have to do is follow the system and put the work in.

That’s why it costs millions of dollars to open a McDonalds today.

I designed Real Estate Photographer Pro with that model in mind.

I know that most people don’t want to take the risky, tedious path of figuring out everything on their own. I know that you’re willing to put in the work, but you’re also smart enough to not want or need to reinvent the wheel — you can get to your destination faster and easier by following a proven model.

Of course, there is one big difference between Real Estate Photography Pro and opening a McDonalds: The cost! Since you don’t have to worry about real estate deals, huge overhead costs, and paying out royalties on your sales, you can start or grow your business for just the price of enrolling in an online course.

3 POSSIBLE PATHS TO SUCCESS

One of my favorite things about real estate photography is that it gives you plenty of options as a business owner.

Path #1: Operate a “one person” business

For many people, this is a great way to start out. It’s a risk-free, low-pressure way to get your feet wet, while earning money doing something you enjoy.

It also allows you to earn a pretty good income, without most of the challenges of a traditional business.

Remember, in my first year I was able to earn roughly $60,000, without having to work full time, rent an office, hire employees, and so on.

You can choose to stop at this point if you’d like. Personally, I chose to keep growing my business, which leads me to…

Path #2: Operate a small business

For anyone interested in growing past the “one person” business phase, a great option is to grow into a small business.

You can hire a few employees, which allows you to service more clients — this translates into more income, while still keeping things relatively small, and keeping your overhead low.

Again, you may choose to stop at this point, comfortably serving a few clients and operating a small, low-pressure business. Or, you may choose to do what I did…

Path #3: Scale your business

Today, my small “side hustle” business is now a full fledged and growing operation, with over 1,000 clients, 15 employees and contractors, and over $1-million dollars in annual revenue.

The beautiful thing about having all of these options is that you don’t have to decide now — you can start from wherever you’re currently at, and grow it to whatever level you’re comfortable with.

Or maybe you’ll want to challenge yourself to get out of your comfort zone, and grow into a new one! Again, it’s all up to you. As a Real Estate Photography Pro, the sky’s the limit, and you get to choose.

Who is this course for?

• Anyone interested in starting or growing their own business
• Photography hobbyists who want to turn their passion into a career
• Professional photographers looking for a sustainable, profitable business opportunity
• Real estate photography professionals interested in scaling up their business

What You’ll Learn In This Course?

80+ VALUE PACKED VIDEO TUTORIALS

This course is my “business in a box” and covers everything I did to start and grow my real estate photography company to 16 staff and $1M+ in yearly revenue in less than 4 years. I cover topics ranging from presets, software, camera gear, editing, and shooting – to business principles, customer service, and systems. This course is designed to be the only resource you will need to build a thriving real estate photography business. Regardless of whether you want to be a fully booked single photographer, or scale and hire like I did, this course will provide you the blueprint and answers that you are looking for!

DOWNLOADS

Download raw photos, video clips, presets, templates and everything we use to run and grow our business! You can even use our proven website template! We include both the sample photos and videos to follow along with as well as the presets we use to process our photos at my company, Norman & Young.

About Author

Hello! My name is Eli Jones and I am the founder of Norman & Young – and the creator of this course and community!

Founded in 2016, Norman & Young has quickly grown from a 2 man team to the 15+ we have now. During this growth process we learned and tested a lot – and have now compiled our best practices into this course, Real Estate Photographer Pro.

It has always been my belief that the reason most photographers are not as successful as they would like to be stems not from a lack of skill in their craft, but from a lack of the business and customer service concepts needed to build a thriving business. So while this course covers every component on how we shoot and edit; we place a heavy emphasis on the customer service, systems, and processes we have used to build Norman & Young.

I have always (as I am sure you have) been turned off by a lot of the scammy feeling online courses out there. So I was hesitant to build a course myself as I didn’t want to get lumped in with that crowd. However, I am extremely proud of this product as I truly believe it offers a life changing amount of value for many photographers and others who want the opportunity to either become a full time photographer, or transition from a job they don’t like to a self driven career as a photographer.

More courses from the same author: Eli Jones