14 Day Script Writing Challenge Information

The 14-Day Script Challenge is designed to help you take action, write an effective ad, increase sales, and see transformation in your business right away.

During the 14-Day Challenge, you’ll get step-by-step instructions, everything you need to write an ad that sells (using our complete HB ad structure), and the accountability to get it done …

So you can scale your business, and be on your way to becoming a household brand.

JUMPSTART YOUR SALES WITH A VIDEO SCRIPT THAT SELLS

Maybe you have a dream of turning your side hustle into much more than a side hustle. Or maybe you want to take your small business sales to the next level.

You know video is the best way to showcase your product or service—but you’re not sure where to start, or how to make an effective ad that ensures sales.

In this 14-day challenge, you’ll be spending quality, no-nonsense time with Daniel Harmon, the Creative Director behind the ads that brought in massive sales for brands like Squatty Potty, Chatbooks, ClickFunnels, Lumē Deodorant, and more.

This isn’t just theory.

Daniel and the HB team have written dozens of ads, but still got TONS of value from going through the 14-Day Script Challenge step-by-step on a REAL ad for a REAL client with a REAL product—OH, AND WE RECORDED IT FOR YOU!

 You’ll get to see the whole process from start to finish as you work on each piece of your own script, and you’ll get all our behind-the-scenes insights into exactly how we write scripts that consistently turn a profit for ourselves and our clients.

With the 14-Day Challenge, you get:

• Daily video lessons that walk you through researching, writing, and polishing each section of your own effective video script.
• ​Daily behind-the-scenes access into our process as we collaborate, generate ideas, and problem solve on a real client’s video. Watching the process will give you insights on how to tackle your own script.
• Practical, hands-on workbook exercises to help you get your script DONE quickly and effectively. (The included workbook is over 50 pages and is form-fillable so you can easily keep track of all of your work and refer back to it without searching through papers or a notebook.)

We can’t promise that you’ll make $250,000+ from your video—that depends on you and your product—but this course works! (And hey, if someone else did it, why not you?) If you need a solid video script for your product that will produce sales for your business, you’re in the right place.

Join the Challenge, and You Get All of This:

• Full access to the Harmon Brothers 14 Day Script Challenge Facebook Group for personalized braintrust feedback on your content
• ​​Nearly 20 hours of instruction time with Daniel Harmon and other HB Team Members. This is a hands-on course. You’ll be working and we’ll be right along side you.
• 14-Day Script Challenge Workbooks with exercises for strengthening your comedy chops, writing helps, and more to guide you from start to finish.
• 30 Days access to the 14-Day Video Script Challenge Recordings – Refer back to the course.

What You’ll Learn In This Course?

FROM BLANK PAGE TO SCRIPT THAT SELLS IN 14 DAYS

DAY 1: THE HARMON BROTHERS STRUCTURE

• On Day 1, Daniel will let you in on the secret structure we use for every Harmon Brothers ad to make sure it sells. You’ll also outline your first rough script for your product.

DAYS 2-7: NAILING DOWN YOUR AD CONCEPT

• We’ll walk you through each piece of research, testing, and brainstorming we use on our own ads, to make sure you’re targeting the RIGHT market with the RIGHT ad concept.

DAYS 8-12: BUILDING THE SALE

• In week 2, we’ll take a deep dive into each piece of the structure that has made Harmon Brothers’ ads so effective, and you’ll get a chance to add these pieces to your own script. We’ll give you the tricks and tools you need to build the sale, and have customers asking to buy!

DAYS 13-14: WRITING (AND REFINING) YOUR SCRIPT

• Finally, you’ll get to put together all of the pieces of your script and play around with different organizational approaches. You’ll also work through several different exercises to test and revise your script until it’s ready to go!

THIS COURSE WORKS IF YOU WORK.

• If you are ready to put in the work, you’ll have a script that produces sales for your business in no time! Don’t miss this opportunity to finally write an ad that sells! Take the initiative, block out some time for us, and GET. IT. DONE!

Stop wondering if your next ad will work–reserve your spot now, and produce an ad script that sells!

About Author

I use storytelling, humor, and structure to create social videos that sell products. As co-founder and creative visionary at Harmon Brothers, the Provo, Utah-based ad agency behind some of the most viral ads in Internet history, I’ve had the opportunity to create groundbreaking ads that have collectively driven more than 1.4 billion views, over $350 million in sales, and revolutionized the way products are marketed. We have created Internet advertising blockbusters including Squatty Potty, Purple, Chatbooks, FiberFix, Lume, Camp Chef, and Poo~Pourri.

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