Content Writing Ignition Information

Content Writing Ignition by Kevin Arrow and Sarah Arrow is a comprehensive course aimed at empowering entrepreneurs, content creators, and business owners to create compelling, client-attracting content.

Ignite Your Words and Accelerate Your Business Content

We hear you… And we have the answer!

Content powers the web.

From attracting clients to ads to this page that you’re reading right now… It’s all content. Content Marketing is marketing.

The great thing about content is that it’s backbone, or linchpin, is words. Writing. And writing is a skill. Skills can be learned. You’re ready for it now whereas you might not have been in the past. You’re a different person to the person that tried to learn to write with an impatient teacher, or the hyper-critical parent or the well-meaning friend that content-shamed you.

When it comes to content you’re told the why, but expected to learn the how by osmosis… Thought transferance or good ol’ magic. When you know how, all the arguments that these things are magic or a gift will fall apart. You’ll find your goals easier to reach. Content will power your share of the web.

When you take power over your content you’ll love how you can market your business, increase your influence and your audience without having to play nicely with algorithms that make no sense!

Welcome to Content Ignition. For writers, authors, online entrepreneurs and small business owners and anyone who has ever thought any of the things in the picture above.

You want incredible visibility, client attracting content and a steady stream of subscribers, without having to sell your soul, your first-born or a kidney in the process!

Great for organic, ad-free audience growth.

Finally have your content working for you and not against you!

With Content Ignition You’ll Discover How To:

Find the content types that resonate with your audience so you can stop wasting hours of your life (that you can’t get back) on content that doesn’t work.

Create audiences that find you naturally and organically. Perfect if your potential clients to know they need a transformation and just want the right person (you).

• Create client attracting content the natural way!
• Build your email list with content instead of advertising saving you thousands in advertising cash
• Create content for all stages of your marketing easily
• Create the pages for your website with ease – never be stuck for another word!

What You’ll Learn In Content Writing Ignition?

Welcome Hub

• Coursebook & Downloads
• Power Swipes

Module 1 – Before You Write a Word

• Lesson 1: What You Need to Know
• Lesson 2: Pick the Appropriate Tone
• Lesson 3: Organize Your Thoughts

Module 2 -Write Like a Professional

• Write Like a Pro
• A priest, a rabbit and a minister…
• Lesson 3: Editing & Proofreading
• Unnanounced Bonus – Inspiration Sheets

Module 3 – Intentional Writing

• Lesson 1: Engaging
• Lesson 2: Persuading
• Lesson 3: Selling
• Lesson 4: Difficult Situations

Module 4 – Writing for Specific Formats

• Lesson 1: Emails
• Lesson 2: Blog Posts
• Lesson 3: Social Media Posts
• Lesson 4: Letters, Reports, Proposals
• Lesson 5: Content That Teaches

Module 5 – Review & Refine

• Review

Bonus: Content Visibility Boosters

• Introduction
• Free Traffic
• Paid Traffic
• Shared Traffic
• Conclusion & Next Steps

Bonus: Content Accelerator

• Introduction & Downloads
• 1. Your World-Class Home Page
• Your Converting About Page
• Start Here:
• Boost Your Blog
• Awesome Additional Pages
• Content Creators – Best Practices
• Review & Refine

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