Content Marketing Figured Out Information

Content Marketing Figured Out by Meg Coffey is designed to help individuals master the art of content creation and curation for effective content marketing strategies.

Create and curate content that converts.

Create and curate content that converts. So many ways to generate content. So many content creation and curation tools.

So, how do you formulate a content strategy that will maximise the return on your content marketing investment and minimise your workload?

Join social media strategist and certified trainer Meg Coffey for a video masterclass for great ideas, tips and tricks about how to a create and maintain a great content strategy.

What You’ll Learn In Content Marketing Figured Out?

• Choose and use the right apps and tools
• Define your brand personality and use it consistently
• Create a realistic content calendar and save time
• Understand when to create and when to curate
• Harness the power of user-generated content
• Measure your effectiveness and report on ROI

What’s included

• Welcome to Content Marketing with Meg Coffey
  • How it works…
• Getting Started
  • Getting Started with Content Marketing
• Identify Your Objectives
  • Identify Your Objectives
• Define Your Content Strategy
  • What’s Your Plan?
  • Define Your Goals
  • [FUNNY] It’s a Tide Ad
• Understand Your Buyers
  • Understand Your Buyers
  • What is the message you want to send?
  • [FUNNY] Old Spice Ad
• Identify the Gaps
  • Identify the Gaps
• Build the Content
  • Build the Content
  • [FUNNY] Improve Your Personal Life
  • Psychology of Sharing
  • Create v Curate
  • [FUNNY] Hello again ladies.
  • The Structure of Content
  • Working with User Generated Content
  • Branded Content
  • Create Your Content Calendar
• Organise Distribution
  • Organise Distribution
• Things to Keep You Going
  • Things to Keep You Thinking
  • [DOWNLOAD] Content Marketing Audit
  • [DOWNLOAD] Content Marketing Checklist
  • [DOWNLOAD] Digital Marketing Self Audit

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