Build Your Own Content Machine Information

Build Your Own Content Machine by Nat Eliason is designed to help individuals and businesses grow their blogs to 100,000+ monthly readers.

Grow your blog to 100,000+ monthly readers

Introducing: Build Your Own Content Machine

In the last year, we’ve had the pleasure to work with major brands like Yummly, Patreon, Kettle & Fire, ButcherBox, Credit Card Insider, Perfect Keto, Tenth Street Hats, Four Sigmatic, and many more.

But the vast majority of websites aren’t good fits to work with us. Not everyone can afford $8,000+ a month to have us run their content marketing. Not yet anyway.

That’s why we created “Build Your Own Content Machine.” So that you’d have the exact processes, tools, and guidelines we use to grow sites from 0, to 100,000, to 1,000,000 monthly visitors, so you can do it yourself for a fraction of the price.

In this course, you’ll learn exactly how we plan, prioritize, write, publish, promote, and optimize our content. It’s a step-by-step guide to developing a bulletproof SEO strategy that can take you from 0 to 100,000+ monthly readers in less than a year.

And this isn’t some abstract, “talking head” course where someone speaks over a bunch of slides.

It’s an over-the-shoulder view of us planning out Cup & Leaf, doing all the work in a way you can easily follow along with on your own.

We explain everything as we’re going, with clear steps you can follow to duplicate the process for your own site, removing any hesitation from the process.

You’ll even get a detailed spreadsheet, based on the spreadsheets we use to plan our clients’ content, that you’ll be able to fill out as you go.

That means that by the end of the course, you will:

• Discover dozens of article ideas to create content around
• Know what article ideas will bring you the most traffic
• Be able to assess what topics are easiest, and hardest, to go after
• Learn exactly how to write an article that’s optimized for ranking on page 1
• Develop a strategic promotion process that will bring new traffic to each article

But most importantly, you’ll come out of the course with a plan in hand for executing on your content marketing, and in a way that’s designed to bring in search traffic.

In fact, you could buy the course today, take the course over the weekend, and get to work Monday knowing that you have a plan that will put you on track to start bringing in serious amounts of free traffic from Google every single day.

Are you ready to build your content machine?

What You’ll Learn In Build Your Own Content Machine?

Getting Started

• Welcome to the Course! (0:34)
• Investment Thinking (1:18)
• The Pyramid of Focus (2:00)

Plan Your Content

• Generate Your High Level Keyword Topics (2:32)
• Find Your Related Keywords (10:46)
• Get Keywords from Your Competitors (6:48)
• Bonus: Use the Keyword Generator (4:34)
• Create Your Master Keyword List (1:47)
• Select Your Top Keyword Opportunities (4:58)
• Make Sure Your KWs are Relevant (1:10)
• Create Your Content Plan (5:17)

Write Your Content

• Finding Topics Related to Your Keyword pt. 1 (3:29)
• Finding Topics Related to Your Keyword pt. 2 (4:30)
• Finding Topics Related to Your Keyword pt. 3 (1:52)
• Outlining Your Content (5:09)
• Writing Your Content (1:15)
• Double Checking Your Article’s SEO Readiness (2:06)

Optimize Your Content

• Intro to Optimizing Your Content (0:36)
• Step 1: The Keyword-Focused Slug (3:35)
• Step 2: A Keyword and Solution Focused Title (3:03)
• Step 3: Create a Keyword and Solution Focused Meta Description (2:57)
• Step 4: Link to Your Other Articles (2:16)
• Step 5: Make Sure You Have Good External Links (4:19)
• Step 6: Use the Right Headers (3:32)
• Step 7: Give Your Images Alt Tags (1:46)
• Step 8: Link from Your Old Articles (2:30)

Promote Your Content

• Intro to Promoting Your Content (0:31)
• Creating an Automated Promotion System (3:26)
• Put Re-Promotion on Autopilot (2:43)
• Re-Publish on Owned Sites (5:15)
• Republish on Other Media Sites (3:51)
• Ping Anyone Mentioned (The Right Way) (2:12)
• Boosting Articles on Facebook (1:15)

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