Blog Content Strategy Information

Blog Content Strategy by Ian Cleary is designed to help you create and implement an effective blog content strategy to maximize traffic and increase revenue.

Learn how to create and implement a killer blog content strategy to maximize traffic and increase your revenue.

After Completing This Course You Will Be Able To

• Build an expert content execution plan for a blog from scratch
• Set up your content creation process and workflow
• Understand your client and their competitors by performing research
• Perform professional, in-depth keyword research
• Find and work with influencers to maximize your traffic
• Use funnel goals and e-commerce tracking to monitor your sales online
• Optimize your content on and off-page with advanced SEO and link building

About This Course

The average blog post takes 3.5 hours to write. That’s a ton of time and effort if you post regularly. Having a solid strategy for your blog content ensures that you don’t waste a second on unnecessary work and that you maximize the potential of every post.

In this course, you’ll gain access to a fail-proof framework for building and implementing a professional blog strategy. Learn a wide range of skills including keyword research, content analytics and optimization so that you can monetize and scale your content strategy efficiently.

The course is filled with helpful assignments, ready-to-use templates and recommendations to help get you on track. Covering everything from performing an expert analysis on a blog to influencer research, advanced execution plans, SEO and content promotion, it promises to get you thinking about your blog strategy like a pro.

What You’ll Learn In Blog Content Strategy?

• Practical skills in SEO, keyword research and content marketing
• How to analyze an already existing blog and build target personas
• How to complete a keyword research list and spreadsheet
• How to define and set up measurable campaign goals
• How to define your blog post guidelines
• How to build a professional content calendar
• How to promote your content through social channels
• How to measure and track results once your plan is implemented

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