From Bland to Brand – The Ultimate Video Guide for Solopreneurs on Social Information

From Bland to Brand – The Ultimate Video Guide for Solopreneurs on Social by Annemarie Strehl is a course designed to help solopreneurs create visually appealing and engaging video content for social media platforms without the need for expensive equipment or advanced technical skills.

Learn how to shoot beautiful videos easily with the right steps (and in half the time)

This course will strip it all down for you in super simple terms.

• What equipment you actually need (no extra cameras required)
• How to make any video look nice (and not having to buy fancy gear)
• What to do with lighting (and why just the sun isn’t enough)
• How to avoid the double chin mistake (and not sound like a tin man either)
• How to generate free content ideas endlessly
• How to tell an engaging story in every single video (yes, even live workshops)
• And how to not act so super awkward in front of the camera (confidence boost included!)

It’s perfect for people who are posting videos on social media (e.g. facebook lives, IG reels or Youtube) or doing talking head videos in online courses.

What You’ll Learn In From Bland to Brand – The Ultimate Video Guide for Solopreneurs on Social?

Introduction

• Hello there, video superstar!

Basics of filming video – Visual Storytelling

• How to think like a movie director (even for home video)
• Why message beats video skills
• What does video intent have to do with emotions?
• Why your background story is gold
• The trifecta of visual storytelling
• The 10 second rule for video
• How to tell a story in live streams & webinars
• How your video space tells a story
• How to compose your video space
• In-camera editing and time-saving transitions

Essential equipment – Keeping it manageable

• What video equipment you actually need
• How to keep video stable
• How to set up lighting
• Lighting video when you wear glasses
• Handy voiceover hacks

Editing made super simple – No pro software required

• Do you really need video editing?
• Basics of video cutting
• Repurposing your content
• How to excel with your Thumbnail
• The Magic of B-roll

Taking action – Pressing record and doing it!

• Case study of how I set up for video filming
• 10 tips for More confidence on camera
• 20 tips for being more natural on camera

Congratulations + Bonus!

• You did it!
• Bloopers

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