Business Writing online course Information

Business Writing Online Course is designed to equip participants with the essential skills and techniques necessary for effective business communication.

Become a stronger, more confident writer – whether it’s for reports, briefs, emails, proposals or general business communications.

Imagine if you were more persuasive. Effective. Influential.

• Learn writing skills and techniques you can immediately apply to your work.
• Filled with plenty of exercises that allow you to put theory into practice.
• Entertaining and easy to understand.
• Taught by a former newspaper editor and journalist with extensive business writing experience.

This practical business writing course will teach you key techniques that you can apply to almost anything, including business emails, letters, reports, briefs, tenders and grants.

What You’ll Learn In Business Writing online course?

More specifically, this course will show you how to:

• use short sentences effectively
• write in the active voice – and know when to use the passive
• use positive language
• make your writing stronger and more confident
• apply the right tone of voice
• use plain English to express complex ideas
• avoid jargon
• deliver bad news
• show, rather than tell, to create a picture in the reader’s mind
• cut copy
• use the inverted pyramid style
• structure and frontload content
• put the reader first
• format your writing to make it easier to scan and read
• use the power of three (a rhetorical device) to become more persuasive
• avoid common grammar and punctuation issues
• proofread your own work
• use style guides
• craft effective headlines.

About Author

Dan Kaufman worked as a journalist and an editor for over 25 years, primarily at The Sydney Morning Herald. During that time he wrote for and edited almost every section – from business and technology to health and science.

He has also:

• taught at the University of Sydney, UTS and the Australian Centre for Independent Journalism (ACIJ)
• worked as a content specialist, copywriter and communications manager
• taught business writing courses for over a decade to a wide variety of organisations, from government departments to corporations, across almost every industry.

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